Getama
Getama was founded in 1899 in the North Jutland town of Gedsted, where a
young, innovative joiner by the name of Carl Pedersen had the brilliant idea of
using seaweed from the Limfjord – of which there was a plentiful supply – to
make mattresses. Hence the name Gedsted Tang- og Madrasfabrik
(Gedsted Seaweed and Mattress Factory).
The excellent craftsmanship, the fine quality and the superior level of service
had made the factory renowned and respected throughout Denmark, but it
was the working relationship with Hans Wegner, the furniture architect, that
helped Gedsted Tang- og Madrasfabrik make its international breakthrough
as a furniture company.
As a result of this breakthrough, the company had to come up with a shorter
and more international name, and so in 1953, Gedsted Tang- og Madrasfabrik
became Getama.
